Outdoor News Update

Friday, June 30, 2017

Plano Synergy Ends Association With Busbice, Cancels Wildgame Nation

Over the course of the past 48 hours, Plano Synergy became aware of a situation which required swift and decisive action.

Today, Bill Busbice and Plano Synergy mutually agreed to end their association. Bill Busbice and his partners sold their outdoor brands to Plano Synergy in 2013. Since then, Bill has been providing services under contract to Plano Synergy, principally as a host of the Wildgame Nation television program, until today when that relationship was severed. Plano Synergy will also be cancelling the Wildgame Nation TV show.

Plano Synergy has a culture that is grounded in integrity and great respect for the outdoors. This comes with the expectation that we will always do the right thing. Our decisions will always reflect our commitments to our customers and consumers. We have a deep respect for the law, tradition and the ethical practices of our sports. We take pride in serving our industry and promote the fair and lawful practices of game hunting. Every day we strive to be a company that is trustworthy, respectful and fair with our consumers, employees, customers and business partners.

We thank you for your trust.

Sincerely,
David E. Dudick
Chief Executive Officer



About Plano Synergy
Plano Synergy's foundation is built on an unrelenting passion for the outdoors. It's the very same passion we share with our customers, and why each and every product within our family of trusted high-performance brands is carefully conceived, designed and manufactured to elevate the outdoors experience. No matter how advanced or basic the need, Plano Synergy delivers hunters, anglers and outdoor-lifestyle enthusiasts the specific products that maximize the satisfaction earned from a day – or a lifetime of seasons – in the field or on the water. Plano Synergy's diverse portfolio of quality brands delivers exceptional engineering, performance and value to outdoors enthusiasts of all levels of experience and ability. These premier brands include Ameristep, Avian-X, Barnett Crossbows, Bloodsport, Caboodles, Creative Options, Evolved, Flextone, Frabill, GroundEFX, Halo Optics, No Limit Archery, Plano, Tenzing, Wildgame Innovations and Zink Calls. Hundreds of Plano Synergy-branded products are made right here in the USA. Learn more at www.planosynergy.com.